Since the first post, I confess that I have been thinking about the next one and what it should look like, or cause as a natural reaction which results from any action taken ( I mean: ANY action). Ellaborating a tiny bit, even a deep breath you take happens to contribute to greenhouse gases in the atmosphere, right? 🙂
Anyways, I recall having mentioned about the next days, where and what I would be doing. Two main possibilities included opening a cafe or finding a job in a major city. Well, here I am, in Fortaleza-CE and, believe me, despite all the impacts (bad and good) naturally experienced, I am can say that I am happy with the latest choices. These include finding the right place to live, the job, where to buy the new stuffs and what to do on a holiday (today!).
The professional challenge consists of a startup company focused on distributing organic fruits and vegetables to local supermarket, but expanding to other major cities and increasing the product portfolio are two moves that my mind can’t get rid of! The role played has to do with structuring the whole concept, bringing it to life, with the “right people on the bus” and turning this into a noble cause which is worth working for to anyone involved directly or indirectly. The nature of the business is something I am passionate about and it actually goes all the way from developing and converting non-organic growers into organic certified “businessmen” and distributing their produce amongst our channels…
This is sustainability, I think! Want to see a defintion of sustainability? Well, leaving the places better than you found them, including people!
I never thought that this would be as challenging as it is today, but, again, this is something I kind of wake up for everyday and feel happy at the end of each day/step.
Fortaleza is definitely a showcase of the social unbalance seen especially in under-develoed countries. The area I live in today is considered as a noble one and I feel surrounded by rich people. I keep thinking about how fun it is moving through these social classes and witnessing people’s behavior. Getting to know about my background will make you understand what I mean by that! 🙂
Being a noble area, there are so many expensive restaurants, stores, buildings, cars and sometimes I feel like I am a fish out of the water, but this is just an impression (or not). Chances are that these people are either rich since they were born (heritages) and they just keep their businesses on, they have benefitted from several breaches in law (if you know what I mean ;-)) and someone (or themselves) must have worked really, really hard to build such wealth status. So I am just one more human being passing by and chasing my wishes, working on making my dreams come true (and enjoying every bit of it, of course)! I guess this is pretty how it works all around the globe!
Now, what I am figuring out is that this doesn’t really mean that they are wealth and that is the solution to know what happiness is about! Again, my background backs up my comment here! The thing is that the classes do not mingle! Not knowing what the other class’s needs are, no mutual help is possible and social balance keeps on consisting of a cliche/dream! Maybe by the time the human being evolves to such point, the needs will be different and it’ll probably be too late. Anyway, who am I to try to define it or solve it? I just keep including related efforts in my daily to-dos (intrinsectly)…
Here is something I felt like sharing since the day before yesterday: https://www.youtube.com/watch?v=9NjKgV65fpo
IT IS WORTH WATCHING!
There are some many people in similar situation around the globe, but he is definitely a great example of how to minimize your externalities, keeping yourself happy ’till the end. It heals any soul and should be seen as a reference, I think!
This is a bit about nowadays. Just thought I’d share a bit of what life looks like today in the city of sun (from one of the perspectives)!
By the way, I live about a 4 min. walk from the beach. Look it up on the net (Fortaleza, Beira Mar).